The modern organization uses information as key enterprise asset. Data modeling helps in understanding and then improving use of those assets. Database design implements the logical data models as working systems. The following services are provided by the First Place Group in the data modeling and database design areas:

• Developing conceptual, logical, and physical data models
• Developing basic, entity, key based, attributed, and fully datatyped data models
• Developing enterprise level and application level data models
• Developing data models for transaction processing systems
• Developing data models for subject area databases
• Developing data models for data warehouse using star-schema and multidimensional approaches
• Conducting group modeling sessions
• Using modeling tools such as: ERWin, PowerDesigner, and GroundWorks
• Using database management systems such as: DB2, Microsoft SQL Server, Oracle, Informix, and Sybase
• Using proprietary tools to analyze, document, and report on data definitions
• Linking application level data models to corporate data models and standards
• Capturing design information from existing databases and other sources
• Developing physical database designs from conceptual/logical models
• Testing model validity
• Prototyping databases and applications